WowGrass transformed London’s Trafalgar Square as part of the Visit London’s Villages Campaign that was organised by Visit London to promote the City. We transformed the entire flat area between the two fountains and around Nelson’s Column to give visitors and city dwellers an unexpected parkland environment that encouraged people to pause, feel the grass and sit down and have picnics.
The image of Trafalgar Square covered in beautiful, fresh grass captured the public’s attention and generated wide spread media interest. It remains one of Cake’s seminal moments and we’re thankful for all the help that WowGrass gave us in making it happen.
Jodie Butt, Cake